KIT: as welcome as any beloved pet

Pet therapy is a proven concept.

Children handle stress better with a pet by their side. Scientific research shows that sometimes pets provide greater social support than parents. Digital pets have also been proven to stimulate social connections and reduce loneliness.

Which is why KIT will be characterised as a pet rather than a human. A pet confidante. A pet who reacts and responds to each family member. Who breaks the ice when tension mounts. Who gives us the unconditional love and comfort we crave, who let's us know we're 'in mind' when others can't, but who also responds accordingly, when not treated respectfully.

Who acts like a mirror of our familial behaviour.